Having attractive brochures is essential if you want to introduce your new products or services. When creating eye-catching brochures, you must ensure that they have an effective brochure design and brochure fold. The accordion fold is one of the best brochure fold choices.
What is Accordion Fold?
The accordion fold, or Zig-Zag fold, is a method of folding a document. In this method, you must fold the document alternatingly to make many fold panels of the same size. This folded document consists of at least four panels and can expand like an accordion.
Folding your brochures in this method will give you some advantages. One of them is that the brochure will close compactly because this folding method can minimize the bulk of folded brochures. Moreover, it is more cost-effective compared to bound booklets and multi-page brochures.
This folding method is best for event brochures with maps and schedules. It is also perfect for brochures with a step-by-step guide or detailed information on particular processes.
Accordion Fold, Z-Fold, and Tri-Fold: Are They Similar?
It is important to note that the accordion folding method is not the same as Z-fold and tri-fold. The accordion folding method and Z-fold are very similar. However, the latter only has three panels and looks like ‘Z’ when viewed from the side.
Meanwhile, the former looks like ‘M’ when viewed from the side. On the other hand, a tri-fold has three panels that may not be the same size. Moreover, these panels are folded in.
Accordion-Fold Brochure Size
You can print zig-zag-fold brochures in many sizes, depending on your needs. Printing outlets usually offer choices of fixed brochure sizes and custom sizes. Below are examples of accordion-fold brochure paper sizes before folding.
- 11 x 25.5 inches
- 11 x 17 inches
- 8.5 x 14 inches
- 8.5 x 11 inches
- 5.5 x 8.5 inches
- 4.35 x 5.5 inches
Panel Fold Numbers and Papers
An accordion-fold brochure generally has four panels or more. A panel consists of 2 pages if you print the brochure on both sides. Therefore, a four-panel accordion-fold brochure has eight pages.
Aside from offering this brochure in different sizes and numbers of folds, printing outlets also offer several choices of paper types. Some of these papers are cardstock matte, cardstock gloss, cardstock uncoated, paper gloss, paper matte, and paper uncoated.
How to make an Accordion-Fold Brochure
These days, creating accordion-fold brochures is getting easier than before. You can find many websites or platforms, such as Canva, Vista Print, and Flipping Book, that offer accordion-fold brochure templates. Some templates are available for free, but others are not.
To create the brochures, you only need to visit the platform and choose an accordion brochure template. After that, you can customize the template using your photos, images, and text. Once you finished this process, you can download your work and print it.
The accordion fold is an excellent choice of brochure folding method because it is suitable for various types of brochures. Moreover, it allows you to create brochures at a lower cost. This folding method is also compact and attractive.